RADAR Quarterly Meeting - Program Update

Last Sunday we had the 2nd quarterly meeting for RADAR, and it was a great success. In attendance were our current RADAR Advocates, as well as many potential advocates and other special guests of ArtiSans Label and Studio.

We had a nice mixer and got to get to know our current advocates and some of the new advocates that have registered since the meeting. It was exciting to have the current advocates, potential advocates, current clients, and potential clients and vendors meet, and to put faces to the names of the people we deal with daily.

I did a short presentation on ArtiSans and the RADAR program. The presentation covered a little bit about ArtiSans Label, and why it makes sense and stands out from the more 'traditional' labels. The bulk of the presentation came from most of the blogs I have written for ArtiSans, and my goal was to help the advocates achieve success in the RADAR program. My presentation covered the RADAR website navigation; The RADAR program details, benefits and rules and conditions; Where to look to find musical artists; Gow to approach artists, what to talk to them about, and what information you should give and get from them.

We fielded a lot of questions from the advocates. It was brought to my attention that some advocates hesitate to submit referrals when they meet a band, because they want to follow up with them, and get the conversation about ArtiSans going a little more. Then they end up delaying their contact with the band, and end up never submitting the referral. The solution - SUBMIT THE REFERRAL IMMEDIATELY, then we will take care of the rest. There were also questions about the 'type' of musical groups we work with, if we only work with specific music genres. ArtiSans Label offers services to any artist of any genre, at any career stage. We want to help and educate artists so that they can be successful, and concentrate on the most important thing - their music. These are very good questions, and we are glad that we can have an open forum where these questions are asked, and where other people can learn the answers and solutions.

We also launched a new promotion for the RADAR Advocates. This promotion will be posted to the main page of the RADAR dashboard, so that the advocates are reminded of what they can win every time that they sign in.

We have set the next RADAR quarterly meeting for Sunday, November 8. We hope to achieve some serious goals by the next meeting. The first goal is to get the RADAR website overhauled so that it is completely functional, and so that it is helpful to the advocates, leading to more referrals and rewards. The second goal is to build my relationship with our current advocates. By doing this, I'll be more in tune with the advocates and their needs. I'll also know what changes I need to initiate to help them stay motivated and to make the communication process easier. (So look out for more calls from me, my RADAR advocates!) The third goal is to find more advocates who are a good representation of ArtiSans and want to help spread the word about how ArtiSans can help bands.

I have gotten some of the FAQ and How-to-Strategy information up on the RADAR site, and will be adding additional information in the next few weeks. I had a great time meeting everyone who came out last Sunday, and look forward to working with you within RADAR.